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Links to authoritative sites will create a well-balanced link profile for your page. Google, Bing, and Yahoo! all like websites that are linked to by high-quality sources. Keep your link building strategy in mind to optimize your ranking on leading sites like Google.


Link Building is an essential component for your SEO ranking. Here are 3 basic ways to use Link Building to your advantage.

Think of links as the highways that connect ALL the content on your site to generate more value and qualified leads with AIDA-based messaging.

Paid or organic, an external link is an external link, and the more good links you have, the better Google sees your site.

Besides high-quality content on your site being one of the most important ranking factors, getting outside links to it also seems to be a factor.

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What is Link Building?

Essentially, it is the process of acquiring backlinks to your website. Backlinks are links from other websites that point to your site. When someone clicks through from the site being linked to your site, you get a boost in the SERPs.

Outbound linking

This is the process of sending links through social media platforms such as Facebook, Twitter, Pinterest, Google+, and Instagram. There are numerous link building tools that focus on this type of link building, such as Buzzsumo, Ahrefs, and SEMrush.

Guest Blogging

This is the process of writing articles for other websites and then linking to your website from their articles.
Private Blog Networks
This is similar to guest blogging, but you can find influencers with high authority sites that are interested in linking to your blog.

Inbound Linking

This is the process of collecting links from other websites.

Reddit, Starting Pages and forums

Reddit and forums are great places to find link building opportunities.


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